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Strategic Marketing Consultancy

Smart strategy. Clear direction. Marketing that drives real business growth.

Why Strategic Marketing Matters

At Staunton Rook, we don’t believe in guesswork – we believe in strategy.

As a leading strategic marketing consultancy, we work with ambitious businesses across the UK to build clear, results-driven marketing plans that align with your commercial objectives. Whether you’re launching a new brand, entering new markets, or looking to refine your current marketing approach – our team becomes your outsourced marketing department, driving growth through insight, creativity and experience.

Without strategy, marketing is just noise. A strategic approach ensures every campaign, piece of content, and creative asset works harder for your business. It aligns your brand, messaging and activity with your goals – helping you generate leads, build loyalty and stand out in your market.

For a FREE 1 Hour Consultation Call +44 (0)1244 323 250
Marketing Queen

Who We Work With

Our Strategic Marketing Consultancy Services

Our strategic marketing consultancy service covers every stage of your growth journey:

Marketing Audits & Performance Reviews

We begin by thoroughly evaluating your current marketing activities, uncovering strengths, weaknesses and untapped opportunities. Our audits include website analysis, campaign performance, brand consistency checks and spend efficiency. The result? A clear, actionable report that shows you exactly what’s working – and where improvements can be made.

Social media marketing hospitality

Customer Profiling & Segmentation

Effective marketing starts with knowing your audience. We help you define who your customers are, what they care about, and how they make decisions. Using data-driven insights, we build clear customer personas and segment your market so you can speak directly to the people who matter most – improving targeting, personalisation and ROI.

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Marketing Strategy & Planning

We bring structure to your marketing through strategic planning. From annual roadmaps to campaign calendars, we build marketing plans that align with your business goals and support measurable growth. This includes defining clear objectives, KPIs, channel strategy and tactical execution timelines – ensuring every step serves a purpose.

Hospitality marketing Logo

Brand Positioning & Messaging

Your brand is more than a logo – it’s how people perceive and experience your business. We help you define and sharpen your brand’s positioning, tone of voice and core messaging. This ensures consistency across all touchpoints and builds stronger emotional connections with your target audience.

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Campaign Development & Rollout

With a strong strategy in place, we move into execution. From creative direction and content creation to media planning and digital delivery, we manage end-to-end campaigns across print, digital, social and outdoor. Every campaign we develop is backed by insight, creativity and performance tracking.

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Ongoing Consultancy & Support

For businesses looking for long-term marketing leadership, we offer flexible ongoing support. As your outsourced marketing partner, we provide strategic oversight, regular performance reviews, and tactical support as needed – acting as an extension of your team to keep momentum high and your marketing on track.

We have worked with Staunton Rook since 1998, I can confidently recommend them for their exceptionally high levels of service, unending focus and attention to detail and their 24/7 attitude, with work turned around quickly and efficiently. Their technical knowledge and quality control is unsurpassed and combined with their pro-active attitude they are a real pleasure to deal with.

Wendy Martin – Marketing Manager

REDROW PLC

Why Work with
Staunton Rook?

Choosing the right marketing consultancy is a critical decision. At Staunton Rook, we combine commercial insight, sector-specific experience and a hands-on, results-led approach to help businesses unlock growth. Whether you need a long-term partner or project-based support, we provide the strategic thinking and creative delivery to move your brand forward with confidence.

senior Marketing Team
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SIX SIMPLE steps

Our Strategic Marketing Process

Partnering with Staunton Rook means gaining a clear, collaborative and commercially focused marketing partner. Our structured six-stage consultancy process is designed to guide your business from initial discovery through to long-term success – with expert insight, creative execution and measurable results at every step.

We have formulated our six step process when creating high quality brochure designs for our clients below.

Sales Director Chester

01

Initial Consultation & Discovery

Your journey starts with a one-to-one consultation where we take time to understand your business, objectives, and current marketing challenges. We explore your vision, your audience, and your growth ambitions – allowing us to assess how our strategic marketing consultancy services can deliver real impact.

Proposal & Scope Definition

Based on our initial discussions, we develop a tailored consultancy proposal outlining clear deliverables, timelines, and investment. Whether you’re seeking a complete marketing overhaul or targeted strategic support, we define the exact scope to match your needs, goals and budget.

02

marketing packages discussion
Product design manufacturing marketing

03

Onboarding & Brand Immersion

Once agreed, we begin onboarding. This includes gaining access to relevant platforms, reviewing past campaigns, and immersing ourselves in your brand, sector and internal processes. We become a true extension of your team – aligning our work with your business structure, tone and culture.

Strategy Development & Planning

With a solid understanding of your brand, we begin building your marketing strategy. This stage includes customer profiling, competitor analysis, and setting clear objectives. We translate insight into a practical roadmap – ensuring every activity aligns with your business goals and delivers measurable return on investment.

04

Director of Marketing Agency
graphic Designer Chester

05

Execution & Delivery

Depending on your needs, we either support your in-house team or lead the delivery of campaigns ourselves – from brand refinement to digital marketing, design, and content creation. Throughout, we keep you informed, involved and confident that every decision is driven by strategy and results.

Ongoing Consultancy & Optimisation

Our work doesn’t end at delivery. We remain by your side as your long-term marketing consultancy partner, providing ongoing strategic support, campaign analysis, and refinement to ensure your marketing continues to evolve and perform. Whether retained monthly or ad hoc, we scale with you.

06

Account Director Chester
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Get the questions out the way

Strategic Marketing Consultancy FAQ's

A strategic marketing consultancy focuses on building and guiding the overall direction of your marketing activity. Unlike a traditional marketing agency that may only execute campaigns or design materials, we dig deeper – analysing your business, audience and competitors to develop tailored marketing strategies that align with your commercial objectives. At Staunton Rook, we combine this strategic insight with creative delivery for end-to-end support.

If you're unsure whether your marketing is working, struggling to reach the right audience, or planning a major shift (like a rebrand, product launch or market expansion), then marketing consultancy can provide clarity and structure. We work with businesses of all sizes – from SMEs to large corporates – who need strategic direction, measurable outcomes and an experienced external perspective.

Both. We often act as a strategic partner to support internal marketing teams – helping shape strategy, provide direction, or plug specific skill gaps. In other cases, we operate as a fully outsourced marketing department, handling everything from planning to execution. Our approach is always tailored to suit your internal setup and capacity.

While we have experience across a wide range of industries, we’re particularly strong in engineering, property, healthcare, finance and manufacturing. 

It depends on the scope. A focused strategy development project may take 4–6 weeks, while full brand positioning and campaign planning may run over several months. We also offer ongoing monthly support packages where we act as your retained marketing partner for longer-term growth.

Our strategy projects typically include a marketing audit, customer profiling, competitor analysis, strategic planning, messaging development, and a clear marketing roadmap. We provide actionable recommendations and – if needed – full support in implementing the strategy through campaigns, design and digital activity.

Every project we deliver is guided by clear KPIs – whether that’s increased website traffic, improved lead generation, brand awareness, or campaign performance. We offer regular reporting and performance reviews, and adapt our approach based on results to ensure you’re always getting value from your marketing investment.

We don’t just hand over a document and disappear. Many of our clients continue working with us to implement their marketing plan, develop ongoing campaigns or support their in-house teams. Our ongoing marketing consultancypackages are flexible and scalable – offering everything from monthly reviews to full-service delivery.

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Strategy And Tactics

Our Marketing Packages

We offer four levels of marketing packages including the option to modify each package to create a more tailored marketing plan for you and your business. Each marketing package provides you with access to our experienced marketing team and graphic design studio.

There are 4 marketing packages which we can offer you:

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ROOK

Business
Starter
Package


This package is ideal for new businesses to provide the marketing tools to start engaging with customers and building your company’s brand.

from £350
PER MONTH

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KNIGHT

Online
Marketing
Package


This online marketing package has been designed for businesses that are purely focused on developing their current and on-going online presence.

from £495
PER MONTH

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QUEEN

Business
Growth
Package


A comprehensive marketing solution which will develop and implement a successful marketing strategy to further grow your business and achieve its objectives.

from £795
PER MONTH

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KING

Outsourced Marketing Department

A complete marketing package consisting of a highly experienced full marketing department including a design studio at your fingertips.

from £1,995
PER MONTH

Marketing Rook

Make Your Move - Get A Quote!

Get in touch with us to discuss how we can help.

We will only contact you in relation to the above enquiry, we promise never to pass your details on to 3rd parties and your information will be treated in accordance with our Privacy Policy.

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